Smoke-Free Revolution

Philip Morris International (NYSE: PM) has announced its participation in the 2025 CAGNY Conference, where CEO Jacek Olczak and CFO Emmanuel Babeau will present on February 19, 2025. The presentation will be accessible via live audio webcast at 1:00 p.m. ET.

PMI highlights its transformation towards a smoke-free future, having invested over $14 billion since 2008 in developing and commercializing smoke-free products. — The smoke-free business generated approximately 39% of PMI's total full-year 2024 net revenues.

The company highlights its transformation towards a smoke-free future, having invested over $14 billion since 2008 in developing and commercializing smoke-free products. As of December 31, 2024, these products were available in 95 markets, with an estimated 38.6 million adult users worldwide.

Following its acquisition of Swedish Match, PMI has strengthened its position in the smoke-free segment with brands like IQOS and ZYN. The company has received FDA authorization for marketing Swedish Match's General snus and ZYN nicotine pouches, as well as versions of IQOS devices and consumables.